Apollo Strategists is an independent Luxembourg PR advisory company specialized in strategic communications, crisis communications, media relations, reputation management and public & government affairs.

About.

Apollo Strategists engineers and executes communications strategies, drawing upon the multidisciplinary experience of its experts in crisis management, public affairs and media relations.

We help executives and management teams to seize opportunities, stake a competitive position, articulate their brand, manage crises and navigate market and business disruptions. Our team of trusted advisors has many years of experience in corporate communications and second-to-none knowledge about communicating to audiences in Luxembourg, whether that be to employees, (business) media, politicians or other important stakeholders. We advise investors, company owners, business leaders and board of directors at a strategic level.
We have a diverse portfolio of clients including financial institutions, leading law firms, global and local technology and industrial companies and cultural and governmental organisations. Our office is located in the heart of Luxembourg-city but we operate in a global market. Being an independent member of the FTI Consulting network, a global business advisory firm with worldwide office, we benefit from the expertise of an international network which we combine with our detailed understanding and our expertise of the local market.

Areas of expertise.

Latest expertises.

DECEMBER 3 2024

When the cyberstorm hits, your lighthouse needs to be lit

A lighthouse without its signal is just a tower in the dark. #DORA, the Digital Operational Resilience Act, is - as you well know- the EU’s framework to strengthen cybersecurity in financial institutions. It focuses on ensuring that systems can withstand and recover from digital threats. We say that operational resilience isn’t just technical, it’s about communication too and your reputation.
NOVEMBER 15 2024

Crisis management - a major challenge for the years ahead

Among the most striking images of 2024 will definitely be those of the Valencia disaster on 29 October. These videos, documenting an episode described as an ‘apocalypse’, are currently making their way into the media and are being repeated in social media ‘Reels’.